Sunday, July 19, 2009

Revision of Rates July 2009

Since I released my fee structure in March 2009, much have happened which requires me to revise the rates and structure after using the same rates since January 2008.

Among others, the following are the reason behind the restructure:

  • Basic NLP Certification from the National Federation of Neurolinguistic Psychology (Programming), USA;
  • More exposure in print ads, radio and TV commercials;
  • The cost of maintaining an office in Amcorp Tower where clients can now meet and reach us more easily;
  • Offerings of new services and removal of dormant services.

If you have been dealing with my copywriting practice before this restructure, you will not see an increase until December 2009. Starting January 2010, existing and future clients will be charged at the new rate.

Signature Guarantee

As part of our on-going commercialisation and internationalisation efforts, our customers will enjoy the following guarantees:

  • Guarantee of two (2) complimentary revisions after the submission of each copywriting job;
  • Guarantee of the application of NLP techniques and proven copywriting techniques used by world-renowned writers like Bob Bly, Joe Vitale and more;
  • Guarantee of dedicated and diligent service and attention from a professional copywriter & his highly vetted team.

Aldric Tinker’s Red Velvet Rope Policy

As much as I’d love to accept any and every business out there, I do not. What are the clients that I’m looking for? Here are the characteristics:-

  • Integrity;
  • Serious (who understands the value of my time as much as theirs);
  • Bright (full of light & easily excitable);
  • Resilient (keep coming back);
  • Courageous (facing their fears);
  • Think big (you project, product, service or brand will benefit large groups of people);
  • Value-oriented (you gain value from relationships with me and others);
  • Naturally collaborative (you contribute to and focus on your solutions);
  • Rapid responders (talk today, done tomorrow);
  • Positive (naturally optimistic).

Do you have these in you? If you do, then drop me an email or give me a ring!

When you have these characteristics, you will get the following benefits:-

  • You’ll have clean energy to do your best work;
  • You’ll feel invigorated and inspired;
  • You’ll connect with me and your clients on a deeper level;
  • You’ll feel successful and confident;
  • You’ll know that your work matters and it’ll change lives;
  • The magic of you will spring to life!

Though you may feel that this is still general, you will find the answer at the end of the day: whether I accept or reject your project.

Why is this policy necessary? One rotten apple is going to spoil the whole bunch. A negative and uncooperative client will result in delays for the rest of my clientele. I’m sure you’ve worked with difficult people: do you notice how bitter you can be when you deal with the person immediately after him or her? Your life energy gets sucked out into his or her void. When it happens, you know that your day just went down the drain.

Furthermore, NLP is one powerful technique if you want strong reaction. The last group  of people I’d want to serve are those who are not interested in helping others with the products or services which they offer. This way, you know that I’m not helping scams, illegal, immoral or unethical activities.

At the end of the day, it trickles down to this: I’m only interested in serious clients just as much as you’re interested in copy that sells. This is an investment to you, your product, your service and you’ll gain more than you have to pay.

Rate Structure

Without much ado, you find my services and its rates as follows:-

For both local and international clients, my fees are in Malaysian Ringgit (MYR)/Ringgit Malaysia (RM).

The amount quoted below are general figures. Because your needs are unique and different, please email me at aldric@aldrictinker.com for specific quotations that would fit into your budget. The bolded red colours are my specialty.

No.
Project Type
Cost (RM)
1. Print Ads (Full-page ads) RM560 to RM1,680
2. Print Ads (Partial page ads) RM330 to RM560
3. Advertorials RM560 to RM450/page
4. Annual reports & prospectus RM3,750 to RM28,000
5. Booklets RM150 per page to RM4,700
6. Brochures RM150 per brochure page
7. Business plans (Editing) RM2,800 to RM3,750
8. Business plans (Complete) RM5,000 to RM18,000
9. Case histories and application briefs RM560 to RM4,600
10. Catalogs RM150/catalog page to RM1800/page
11. Teaser & Lead Generation Emails RM150 to RM3,750 per page
12. “Long copy” e-mail RM560 to RM6,500
13. Feature articles RM560 to RM7,500
14. Flyers RM150 per page
15. Labels & Packaging RM280 to RM4,600
16. Landing pages (Microsites) RM6,500 to RM14,000
17. User Manuals RM750 per day
18. Multimedia presentations script (10 minutes) RM280 to RM650 per minute
19. Newsletter RM560 to RM1,400 per page
20. Postcards RM900 to RM3,750
21. Press releases RM150 to RM300
22. Proposals RM180 per page to RM360/page
23. Radio commercials (20s - 60s) RM750 to RM1,500
24. Résumé RM50 to RM150
25. Sales letter RM1,400 to RM4,600
26. Self Mailers RM2,800 – RM4,600
27. Speeches RM280 to RM375 per speech minute
28. TV Commercials RM180 to RM560 per presentation minutes
29. Website Content RM150 per segment to RM1800/ page
30. White paper RM3,750 to RM13,000